Suzuki And Toyota Consider Something Between A Merger And A Partnership – Consumerist
While Suzuki decided to high-tail it out of the United States market a few years ago, the company and its periodically spider-infested cars are still around.They're especially big in India and other developing markets in Asia.That's why its announcement of a partnership or maybe even a merger with auto giant Toyota has industry watchers intrigued.
Toyota and Suzuki are looking at an R&D partnership because they admit they're behind
The Chairman of Suzuki Motor Corporation, Osamu Suzuki, and the President of Toyota, Akio Toyoda, have convened at Toyota's Tokyo offices to declare plans to join hands regarding research and development.According to Toyoda, Toyota "hasn't been good at creating alliances," and its partnership with the small carmaker Daihatsu has been the most well-known collaboration so far.Perhaps the comment has a tinge of regret from Toyota and GM's NUMMI days in Fremont, especially as the statement released by Toyota says that "Toyota is conscious of the fact that it may be behind competitors in North America and Europe when it comes to the establishment of standardizations and partnership with other companies.
Toyota and Suzuki teaming up for safety and planet's sake
Two Japanese car-makers will unite to develop new green and safety technologyToyota and Suzuki have issued a joint statement announcing that both car-makers are combining forces to catch-up its European and North American rivals who have overtaken them in regards of safety and green cars and information technology.The two car-makers also used the statement to announce that Toyota would lend its R&D expertise to help Suzuki develop more technologically advanced small vehicles with "high price competitiveness", while Toyota would take advantage of Suzuki's ability to create low-cost small cars.It's thought the statement was made to reassure Suzuki investors following the Japanese car-maker's separation from the alliance it had with Volkswagen following a dispute over shared technology.