Toyota with Daihatsu gets ready to enter small-car market
Toyota and its fully-owned Daihatsu unit announced plans to establish an internal company that will be responsible for compact vehicles for emerging markets.MUMBAI: The world's largest carmaker, Toyota Motor, is finally getting ready to enter the Indian small-car market and challenge the dominance of Maruti Suzuki and Hyundai Motor in their bread-and-butter segment.The Japanese automaker and its unit specialising in small cars, Daihatsu Motor, are expected to drive in a new range of vehicles to India starting 2020-2021.A few days ago, Toyota and its fully owned Daihatsu unit announced plans to establish an internal company that will be responsible for compact vehicles for emerging markets, from product planning to production preparation.
Toyota to sell small cars developed with Daihatsu
TOKYO -- Toyota Motor Corp. and its Daihatsu minicar subsidiary are forming a new company to focus on compact vehicles for emerging markets, as Toyota prepares for new battlegrounds in regions expected to see rapidly growing demand.Toyota and Daihatsu, which was brought under full ownership by Toyota this year, aim to set up the new company in January.The new organization, to be established under the umbrella of Toyota, would develop small cars for sale under the Toyota brand, a spokesman said.
Toyota And Daihatsu To Jointly Develop City Cars For Emerging Markets
PHOTO GALLERYToyota Motor Corporation and its subsidiary Daihatsu announced their plan to create a new company that will focus on compact vehicles aimed specifically to emerging markets.The new company will be created in January 2017, with Daihatsu bringing their small car expertise to the table and Toyota providing knowledge and resources, according to their common official statement.Despite Daihatsu expected to take the lead in this new internal company, a spokesman told AutoNews that the future models will be offered under the Toyota brand.In fact the new company is going to be positioned differently from the other companies under Toyota's umbrella."With the establishment of the internal company, Toyota intends to learn the very fundamentals of Daihatsu's competitiveness and change the way we work," said Shigeki Terashi, Toyota's Executive Vice President."We will further advance our knowhow cultivated in the manufacturing of minivehicles and be a Toyota Group driving force, not only for minivehicles, but also for compact vehicles for emerging markets," added Daihatsu President Masanori Mitsui.