Toyota Markets Prius Prime As Safest Bet – Autoomobile
There are a lot of people still sceptical about electric cars and it is these people that Toyota are aiming at drawing in and the car maker is touting the Toyota Prius Prime as being the best bet for sceptics.The new Toyota Prius Prime is being marketed towards tech savvy people aged between 18 to 49 and with incomes of above $75,000 and who want to save the environment.They are not running a national TV campaign, instead they have gone for a highly targeted campaign using Addressable TV ads.
Has James May crashed his Toyota Prius in London?!
First he broke his arm, and now it seems he's broken his Toyota Prius... we're starting to have serious concerns about James May's safety on The Grand Tour.The car enthusiast probably won't be so enthusiastic about the fact that his Prius ended up nose deep in a post box this morning (November 15) outside London's King's Cross station.And this one's got May's name written all over it.
The Grand Tour turns wrecked Toyota Prius hybrids into art
The Grand Tour-branded hybrids, as spotted by The Drive , are also wearing specialized license plates.The number plate on the Prius in California reads "CL4RK50N," "H4MMOND" is on the hybrid in Berlin, and if you haven't guessed by now, "M4Y" on the car in London.Not only can you wake up to the glorious sound of Clarkson, Hammond, and May on an Amazon Echo , but you can also see their beautiful art on the way to work.And soon, you'll be able to watch them do fun things in cars again.