"Market Exclusive" declare : Microsoft Corporation (NASDAQ:MSFT) to License IP for Connected Cars to Toyota Motor Corp (ADR) (NYSE:TM)

Microsoft Azure IP AdvantageLast month, Microsoft Corporation (NASDAQ:MSFT) launched Azure IP Advantage, a new program to help Azure customers reduce their IP risk in the cloud. Story continues belowUnder the patent licensing agreement, Microsoft will license its intellectual property (IP) for connected cars to Toyota. Microsoft Corporation (NASDAQ:MSFT) has signed a patent licensing agreement with Toyota Motor Corp (ADR) (NYSE:TM). Since Microsoft launched its IP licensing program in December 2003, the company has entered into more than 1,200 licensing agreements. In a blog last month, Andersen said that developers see Azure IP Advantage as a valued feature of Microsoft Azure.


as declared in Microsoft is licensing its Internet-car patents to Toyota, the first type of deal from the tech company yet, the company announced in a press release Wednesday. Handing access to this tech to a car company allows Microsoft to hop into same pool that companies like Intel and Google have been occupying, Fortune reports. Watch a video explaining some of the tech that Microsoft can help auto manufacturers with below. The deal gives Toyota to many of Microsoft's patents, such as Wi-Fi, voice recognition software, and operating systems. "The connected car represents an enormous opportunity for the auto industry, and at the core it's a software challenge," said Peggy Johnson, executive vice president of business development at Microsoft, in a statement Wednesday.

Microsoft Partnering With Toyota As Part of Plan to Rule Connected Cars
as declared in

Microsoft Is Trying To Get Into The World Of Connected Cars Using Patents And Toyota Is Its First Partner

The company is going to announce a one of a kind patent licensing deal with Toyota. Licensing and patentsThe patent deal is a step back for Microsoft as it has been trying to enter the world of cars for years now. Toyota hasn't yet revealed what it plans to do with all these patents but one thing is for sure that Microsoft isn't just supplying these software packages for cars. It seems that with new patent initiative the company wishes to take a much easier route of licensing than provide a software ecosystem for connected cars. It seems like Microsoft is trying to make a name for it by aiding other companies in fulfilling their dreams.

Microsoft Is Trying To Get Into The World Of Connected Cars Using Patents And Toyota Is Its First Partner


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collected by :John Max
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